The best day of the week deserves a special newspaper. That is why the Frankfurter Allgemeine Sonntagszeitung is not just the seventh issue of the F.A.Z. but its own separate medium that sets itself apart in both writing style and design. The F.A.S. generally takes a narrative approach to topics and provides an informative, entertaining and pleasurable reading experience with its array of rich profiles, feature stories and interviews.
The Frankfurter Allgemeine Sonntagszeitung is the epitome of journalistic enjoyment: a unique blend of excellent editorial content and information of unmatched aesthetical quality. It offers unusual insights, piercing analysis and daring viewpoints. Topics like politics, business, features, life, money & more, and living address readers on the day they make their decision.
The Frankfurter Allgemeine Sonntagszeitung is at home with the top performers, high-income and high-consuming people. For this social elite, the F.A.S. is an integral part of their Sunday ritual: Readers spend an average of two and a half hours with the paper. The F.A.S. is welcomed into their private lives the way only their families and friends are.
The Frankfurter Allgemeine Sonntagszeitung offers more attention to advertising. This is because of a unique usage situation, where readers can dedicate undisturbed time to reading. In the familiar surroundings of their private homes, intense reception of the messages by multipliers is guaranteed.